Explore marketing, develop your social media skills, learn to analyse and interpret the world using big data in the epicentre of UK and international business on our MA in Digital Marketing.
At our brand-new London campus, you’ll learn to think like potential customers and consumers and use this experience to inform your work on this course and in your career. Use our flexible, technology-enhanced learning spaces to discover marketing concepts and theories and choose specific marketing topics to specialise in. You’ll also explore other topics shaping the digital sphere, including big data, customer experience, social media, brand identity and reputation, ethics and sustainability.
Through case studies, simulations and business projects, you’ll apply your knowledge to real world situations and industry problems. You’ll use the same professional data sources top marketing agencies and organisations use, such as Mintel, Statista, MarketLine, Euromonitor’s Passport and WARC (World Advertising Research Centre).
Why this course?
Eligibility
This course accepts UK, EU, and International students.
Careers this Master's prepares you for
Companies are always looking for business-savvy employees with a good understanding of marketing and strong digital skills. You’ll graduate with the creative and digital skill set and the marketing knowledge, that is highly sought after across every industry sector in the UK and across the globe.
Previous graduates have gone on to work in various specialist areas, internationally and in the UK, including:
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